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MMSI is a mass marketing company that specializes in sourcing impulse products in China and selling them to customers like Costco, Walmart and several other big USA retail stores. |
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MMSI asked us to develop their visual image which had to reflect a colorful and fresh spirit while having a solid and trustful impact on the customer. We experimented with the existing letters and came up with a butterfly made out of the 2 M's of MMSI, the butterfly represents freedom and creativity. The logo color green was chosen for its commercial aspect and while being commercial, a combination of green and blue represents growth (water & forest). |









